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Bazyle29/12/2011 16:23:58
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6956 forum posts
229 photos
If the website gets enough interest he knows whether to risk actually printing something, and if he can collect advance subs then that might pay for some real articles. If he goes the way of some ebay etc ripoff sites that sell you a book but just send you a pdf that costs them peanuts then it can be easy money with only a thousand people taken in.
 
Anyone remember back in the pre computer '80s a major publisher churned out a 6 issue per year ME mag by literally cut and pasting photocopies from a few old mags that I assume they had bought the rights for? They didn't even have the decency to retype the copy.
 
Some big publishers punt new mags all the time based on a months printing investment. After all mags are their business like chocolates are to Nestles. Only if they can sell the advertising the mag survives. Readers are only important because they have to have some to justify the advertising rates. Exhibitions are the same if you do it right. The trade stands cover all the actual costs and the door takings are profit and funding the admin to get the next year's show off the ground.
 
eek, I've only just joined the forum so probably just here to sell something
Stub Mandrel29/12/2011 20:29:05
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4318 forum posts
291 photos
1 articles
At work we print a magazine for our members, about 3,500-4,000 copies. It's not for profit, sand we find advertising more trouble than its worth. The national mag we send out as well has dropped its advertising -it was so unpopular with members as it took up 50% of the mag and then there were up to half a dozen inserts as well.
 
Advertising for the national one (a few hundred thousand copies) was done via an agency and losing it made very little difference to the price, which was interesting, but the models for how they are produced are very different.
 
What is amazing is how little the cost has changed per issue over the past 16 years, despite going from cut-n-paste to desktop publishing to professional designers, and at the same time evolving from 12 pages of single colour uncoated recycled-with-bits-in to 16-20 pages in full coloutr glossy recycled.
 
The rate at which printers go out of business and get taken over (I reckon their half-life is about 2 years max) makes it an incredible achievemnt that ME has been going for over 110 years.*
 
Neil
 
PS: did anyone notice that at one point the ME show was advertised as being the 10o-and-somethingth, when it was really about the 75th, there having been some hefty gaps in the annual cycle, due to world wars etc.
Gray6229/12/2011 20:38:55
1058 forum posts
16 photos
Ok, I don't think we need to worry about subs suddenly falling off just because another mag may be launched (although I am sceptical bout the provenance of this particular post)
I started subscribing to MEW, then added ME and have since added EiM to my mags. I will shortly be adding HSM thanks to a Xmas gift.
If there is enough interesting info, then people will continue to subscribe and will not 'jump ship' just because another magazine appears.
The publishers of HSM and MW have also added a specialist mag for Digital Machining and as far as I am aware, their subs have not suffered as a result.
Maybe MHS could look at this route to remove all of the 'discontent' at the inclusion of CNC and related subject materiel into the current magazines.
 
Oh, and Derek, All of the shows south of Birmingham serve those of us who were born and bred North of Birmingham whilst we are down here on missionary duties educating the natives LOL
Michael Gilligan03/01/2012 21:58:52
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23121 forum posts
1360 photos
Further to Billy Mills' post (29/12/2011)

Companies House "WebCheck" is the place to look for details

... wherein; this is interesting ...
Nature of Business (SIC):
None Supplied


Nothing sinister in that, but it does go nicely with "Covert Crescent" doesn't it ?


Michael Gilligan03/01/2012 22:40:50
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23121 forum posts
1360 photos
There is an interesting Press Release on the web site.

http://future-structures.co.uk/

MichaelG.
chris stephens03/01/2012 23:51:11
1049 forum posts
1 photos
Hi Guys,
Having just read the press release it looks like the thing might well go ahead, but to repeat my last question, just who is writing for them?
chriStephens
NJH04/01/2012 00:12:23
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2314 forum posts
139 photos
Good question Chris but I'm more interested in the " .....to fill a need in the market " bit. I thought most areas had an airing via the current publications - I wonder just what the need may be that warrants the launch of a new periodical. I guess the answer to your question might well answer mine and vice versa. (Just so long as it isn't Gulliver!!!)
 
Regards
 
Norman
Gone Away04/01/2012 01:23:31
829 forum posts
1 photos
At least they are going to "compliment the current offerings in the arena" so we can look forward to them saying lots of nice things about ME, MEW et al.

Michael Gilligan04/01/2012 09:32:34
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23121 forum posts
1360 photos
For info ...

http://uk.linkedin.com/pub/clifford-almond-aciat/28/bb7/8b8
NJH04/01/2012 10:18:37
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2314 forum posts
139 photos
Well Michael
 
Looking through the CV link you provide perhaps this guy could be of some use to the ME community.
 
He states he has the :-
 
" Ability to influence self-belief and resilience in others when faced with set-backs."
 
So he may be able to help me - but I doubt that he will then have time left to help the rest of you!
 
Regards
 
Norman
Springbok04/01/2012 10:26:12
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879 forum posts
34 photos
Bazyle
I think the trade will just ignore it as they advertise enough.
 
Bob
Peter G. Shaw04/01/2012 12:24:11
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1531 forum posts
44 photos
Having read Michael's CV link, I am intrigued by all the buzzwords employed. Somehow, I doubt very much that this person would "empower" me to do anything! Sorry, but this sort of thing simply does not impress me. But then, since I'm in no position to be influenced by it, what does it matter?
 
Regards,
 
Peter G. Shaw
mgj08/01/2012 10:40:20
1017 forum posts
14 photos
I wonder whether this is worth the time - chasing links, researching I don't know what, etc. I read a couple of posts at the front, and the last.
 
If the mag comes out, it will come out, and it will, I daresay be advertised. If not it won't.
 
I feel my time is better spent munching metal?
Joseph Ramon09/01/2012 17:16:13
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107 forum posts
2012 will see the launch of a new magazine to be distributed via subscription
only and selected outlets; being intended to fill a need in the market and to
compliment the current offerings in the arena and so seeking to work
alongside them, whilst at the same time offering subscribers’ value for money
as one of its core values.
 
It's good to see the highest standards of editing will be used and that the new magazine will be heaping praise on its erstwhile competitors...
 
Joey.

Edited By Joseph Ramon on 09/01/2012 17:26:02

Terryd10/01/2012 10:09:45
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1946 forum posts
179 photos
Posted by Joseph Ramon on 09/01/2012 17:16:13:
2012 will see the launch of a new magazine to be distributed via subscription
only and selected outlets; being intended to fill a need in the market and to
compliment the current offerings in the arena and so seeking to work
alongside them, whilst at the same time offering subscribers’ value for money
as one of its core values.
 
It's good to see the highest standards of editing will be used and that the new magazine will be heaping praise on its erstwhile competitors...
 
Joey.

Edited By Joseph Ramon on 09/01/2012 17:26:02

Hi Joey,
 
erstwhile - [ˈɜːstˌwaɪl] adj. former; one-time
 
Are you saying that the 'new' magazine while praising it's competitors will force them out of business? surely not

Best regards

T
 
 

JasonB18/02/2012 17:15:00
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25215 forum posts
3105 photos
1 articles

I see that this mag now has its own web site and will be concentrating on kit & ready to run models, rather a turnaround considering only a few months back they said:

"aiming to publish in-depth articles and with no emphasis on kit builders or the off-the-shelf bregade!"

Jason

John Stevenson18/02/2012 17:20:10
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5068 forum posts
3 photos

How unique, yet another loco / steam magazine, they must have spotted an unpublished niche in the market ?

John S.

Ian P18/02/2012 17:47:55
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2747 forum posts
123 photos

Not a very promising start, spelling errors (by the editor himself!), yellow text on white background. Probably lost more things but I cannot be bothered to look.

Maybe they use SCAYT?

Ian P

blowlamp18/02/2012 18:17:57
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1885 forum posts
111 photos

It might be written by all those that claim to be dissatisfied with the content of ME and MEW and are starting up on their own.

I'm prepared to wait and see how it turns out. You never know - its content may be exclusively metric and CNC. surprise

 EDIT: http://s403779233.initial-website.co.uk/editor-profile/

Martin.

Edited By blowlamp on 18/02/2012 18:24:38

Edited By blowlamp on 18/02/2012 18:26:44

Edited By blowlamp on 18/02/2012 18:32:47

NJH18/02/2012 22:45:26
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2314 forum posts
139 photos
Martin...
........."content exclusively metric and CNC..."
Oh I do hope so !!

N
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